Google

Saturday, September 15, 2007

How to Make Money Online

How to Make Money Online

With a web site titled: Google Ad Income.com, it's fairly obvious that I believe in my heart that Google has developed a great way to make money online. But... as I've mentioned in other areas of this site, there are other ideas on how to make money online. In this section, I'll review a few different methods of generating income from the intern

1. Build a Web Site.
If this seems like a tremendous task, it doesn't have to be. In fact, building a web site today is really is as simple as using a common word processing program such as Microsoft Word or WordPerfect. Don't feel like building a site from scratch, you can download a free web site template. Dozens of sites offer this as a free service -- simply locate the "look" you're seeking and starting adding content to your web site.

2. Sell on eBay and other Online Sites.
It's no secret that from stay-at-home moms to serious collectors to even grandparents who are unloading some of their items -- many eBay sellers have made serious money online. I know several friends who buy items on sale at various stores then resell them online at eBay. Another friend will purchase seasonal merchandise in the "off" season at steep discounts then resells items when the time is right. Luckily by doing a search on Google, you'll see tons of free information about selling on eBay.

3. Build an Online Directory.
If like to compile information or lists, then this is for you. Creating a specialized directory is a powerful way of generating income. When I built my first web site directory: HauntedHouse.com, I was determined to make the site, THE premier web site directory for those seeking Halloween haunted house entertainment. Despite being primarily a seasonal site, the site has served as a useful tool for those seeking Halloween haunts. Adding the Google AdSense code to the site only offered another revenue stream for the site to generate. If you would like to learn more about this option, click here.

4. Cash in on Affiliate Programs without a Web Site.
Did you know that there are people out there who make money from the interent without even owning a web site? It's 100% true. In a nutshell, an affiliate program is an opportunity to promote another company's products and services. Since virtually all affiliate programs are free to join, what you need to do is match those seeking the products or services and get prospects to act on the affiliate links. Depending on the program, if they buy a product or service, you receive a commission -- likewise commissions do vary. Once you decide on which affiliate programs to promote, you employ pay per click search marketing companies such as Google AdWords or Miva to to promote the affiliate merchant's program and affiliate link. This making money online strategy allows you to literally profit from the internet without a web site.

5. Google AdSense Alternative.
While it's obvious that Google is one of the leading programs which allows web site owners a means of generating an income, it is not the only players on the market. In fact, three companies are aggressively going after Google's success including, Yahoo Publisher Network, Miva (formerly known as FindWhat) and SearchFeed. Each one allows you to add their code to your site. Similar to Google, once a person clicks on an ad, you get paid. To learn more how you can increase your income and maximize your revenue opportunities, click here.

Tuesday, September 11, 2007

Shopping Online for Real Estate

Despite our wired world, critical information on homes in most foreign countries is still largely kept under wraps, tightly controlled by big real-estate brokerages.

This hit home with me two weeks ago, when I visited Copenhagen to give the keynote speech at a conference organized by FDIH, the Danish e-business association.

The sponsors had invited me because I had written about Zillow and Trulia, two American Web sites that were born during the real-estate boom. These sites effectively put power into the hands of the people by amalgamating information on home prices and graphing sales trends. Each site also has other fancy features: Zillow has its now-famous "Zestimate" of selling prices, its camera pans of houses that give snoopers many-angled views, an interactive component that allows owners to "claim" their homes and correct mistakes on the site from the public record, and its Make Me Move feature. Trulia has comprehensive information on local schools, income levels, travel times and even crime statistics. Soon after they were launched, both sites quickly became favorites of lunchtime Web surfers, hairdressers-turned-real-estate-investors and buyers engaging in bidding wars. In an instant, the sites transformed the way Americans shopped for homes
Just how much, though, didn't become apparent to me until I went to Denmark, where this kind of information is conspicuously absent online, despite the fact that the country is as technologically advanced as any in the world.

Indeed, according to Anders Hvid, business development manager for Itera Consulting Group in Copenhagen, the four major brokerages who control 75% of the housing market in the country like it that way. Each has its own Web site that shows its own listings and then those of its competitors. Although about a decade ago, the Danish government insisted that the brokerages also create a national Web site, boligsiden.dk, which includes the listings of smaller brokerages, Mr. Hvid says, it doesn't offer much more than that and hasn't been substantially upgraded since its inception.
Denmark reminds me of the U.S. in the mid 1990s, when many real-estate agents, terrified of losing control of their customers, fought to keep vital information on comparable sales and home price trends off Realtor.com, the nascent national real-estate site started by the National Association of Realtors. Although today that site has over 3 million listings and has improved over the years -- it now shows recent sales of neighboring homes and includes agents' blogs -- it's not interactive and doesn't generate nearly as much buzz as Zillow or Trulia.

Both Zillow and Trulia only operate in the U.S, and both companies say that they have no immediate plans for international expansion (despite the fact that the latter's chief executive officer comes from England, and its chief operating officer is from Finland).

That's left the door open for independent players like Boliga.dk, which launched in January of this year. (In translation, "boliga" means "residence.") The company doesn't publish actual sales prices of individual homes -- those aren't publicly available in Denmark -- but it does show the ups and downs of asking prices, according to Jonas Aradsson, one of the site's developers.
Boliga.dk got its start by a bit of openly admitted plagiarism -- it lifted the listings off boligsiden.dk, Mr. Aradsson says -- until that site blocked them. But the Danish Consumer Council and the Danish Commerce and Companies Agency intervened in Boliga's favor, partly so consumers could see the asking-price trends Boliga was publishing (which showed falling prices). Boliga is up and running again -- though now it gets its listing information directly from brokerages. In August, the Web site had 120,000 unique visitors.

Why should Americans care about how open, interactive and competitive real-estate information is in Denmark? After all, it's a small country of only 5.3 million people. Though it abounds with unusual architecture -- one starkly beautiful waterfront apartment I saw in Copenhagen was cleverly crafted from two old silos -- it's not at the top of the list of most buyers who are itching to buy a pied-a-terre abroad. "We're too cold and rainy, and we Danes are not that friendly," says Steen Winther-Petersen, president of the Danish Association of Chartered Estate Agents. (He’s only partly kidding: Danish law requires non-resident foreigners to get permission from the Ministry of Justice before they can buy a home.)

But when you look at how real estate is listed and sold around the world, Denmark's system is the rule; the U.S. is the exception. It's not that American brokers don't want to control information on sales and price trends; it's simply that they can't. In the U.S, such information comes from public sources, like tax records and Census data, and is readily available online to anyone who wants to build a better Web site, as both Zillow and Trulia have done. In most other countries, such information flows far less freely and openly.

Denmark's example is a reminder that in most parts of the world, you still can't gather all the comparative information you need to buy a home by taking a quick trip on the information superhighway.

Tuesday, August 28, 2007

The Google AdSense Program Rocks! Make MORE Money in 2007



The Google AdSense program is one of the greatest income generating business opportunities in the past 10 years.In a nutshell, the Google AdSense program allows you to place Google classified ads on your web site. Similar to conducting a search on Google, the search engine company strategically places classified ads which are related to the keyword or phrases used when a visitor completes a search. By pasting Google AdSense code into your existing web site, you can start generating income when visitors click on your Google AdSense ads.While the amount you can earn may vary depending on factors such as site topic, traffic, click-thru rates and ad placement, Google AdSense a great way to make money online. Some internet publishers and web site owners are making a few hundred dollars a month while others are generating over $10,000 in monthly Google AdSense income. There are several logical reasons for joining Google's AdSense online business opportunity including...Google AdSense Benefits
a) ZERO Customer Service. Because Google AdSense automates their online classified program, you have no advertiser or customer interaction. If a visitor clicks on a Google AdSense ad, you make money. That amount can significantly vary depending on the content and topic of your web site but it is a passive method of generating revenue and with no customer involvement or service.b) Minimal Risk. It doesn't cost anything to join Google AdSense; it's 100% free. While it may take time to add the Google AdSense code to your site and the possibility of needing to "tweak" your code, there is very little risk after that.c) Residual Income One of the greatest benefits of adding Google AdSense to your web site is the ability to generate residual income. This amounts to doing work once, then benefiting from the work without having to exert additional energy. There are a few exceptions but for the most part, GoogleAdSense is a great means of generating residual income.d) Supplemental Income. Most web sites sell a series of products or services but not all pages focus entirely on selling a product. By using Google AdSense, you can earn additional online income each month. For example, if you don't sell anything but rather share information (content) with your visitors, this is a great means of generating supplemental income.e) Competitive Ad Filter. Google recognizes that you may not want your competitor's ads on your web site. Sensitive to this situation, Google offers a "Competitive Ad Filter" which allows you block advertisements from your competition being displayed on your own web site.f) Multiply Your Income. For those web site owners who operate a series of web sites, you can significantly increase your online income opportunities. As you grow your business, here's your chance to maximize your Google AdSense income exponentially.
Ready to get Started with Google AdSense?
1. Web Site Required. In order to make money online, you need a web site to take advantage of the Google AdSense program. To make this happen, one of three situations needs to occur...
a) Have an established web site listed in Google's database. Your site doesn't need to rank #1 or even be listed in the first page of results but it is required to be already indexed and listed in the Google database. If you're not sure if your site is listed, visit Google and place your domain name (i.e., hauntedhouse.com) or your entire URL (i.e., http://hometown.aol.com/~site) in the search box. If it lists your web site, your site's title and description, then you're already in the Google database and now you're to apply for the Google AdSense program. Click here to join now.
b) Build a web site with quality content. If you already have a topic in mind or have access to content, then this may be a viable option. If you can send email or write a word processing document, then you can build a web page. There are dozens of HTML editors that allow you to build web pages. Learn more about building your own web site, click here.
c) Buy an existing web site/content. This may not be as challenging as you may think. Buying web sites and quality content is surely going to be one of the "next big things" which occurs for online business opportunities.
2. Sign up for the Google AdSense program.
Once you have completed Google's AdSense online application, it takes about 48-72 hours to get approved. Google reviews each web site to ensure it is within the published AdSense guidelines. Once approved, you can log-in and start earning money. Below are a few tips that can help you get your site approved quickly.
Clean website design. No one likes clutter and it's the same for Google. As a Google AdSense publisher, you're reflecting both Google and the advertisers who use their program. Think about it, who wants to be associated with a cheesy web site or one that has poor presentation? Clean web sites make it easier for visitors to navigate and can help improve your click-thru rates.
Spell check and grammatical errors. Web sites with poor spelling or riddled with other errors can hurt credibility and your chances to be approved. Make sure your content does not contain mistakes that can usually be fixed by running a spell-check. And even if you run a spell check, have others review your site to ensure their are no "incorrect" misspelled words.
Sites promoting hate, violence or illegal activities will be rejected. I'm sure this doesn't come as a major shock but who wants to be associated with web sites who promote undesirable content? If you have a web site which contains any of those elements, you can be assured that your site will not be approved for Google AdSense.